One of the world's greatest beauty companies is rolling out a new product to make makeup more accessible — a "smart" lipstick applicator tool. 

The tool, shouted HAPTA, is the first handheld computerized makeup applicator intended for users with limited hand and arm mobility. 

Fine motor facilities, as defined by the research nonprofit Understood, are the instruction to make movements using the small muscles in our attractive and wrists. Fine motor skills can be limited or unsuccessful in adults for a number of reasons, such as hit, multiple sclerosis, cerebral palsy, or arthritis, to name a few.

A model demonstrates HAPTA. Image: L'Oréal

L'Oréal says the fine motor facilities of an estimated 50 million people are affected, message countless people across the globe may need assistance with daily routine tasks — such as applying makeup. 

HAPTA works with real-time sensors and self-leveling technology to help provided a steady lipstick application. 

It works in tandem with lipsticks from L'Oréal-owned Lancôme that will "click" into the desired area on HAPTA. Additional makeup application tools are in the works.

The technology was introduced last week at CES, formerly well-renowned as the Consumer Electronics Show.

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L'Oréal also unveiled its Brow Magic technology, which brings augmented reality to your eyebrows.

The company's app scans your face and uses AR to make personalized recommendations for choices of attractive, thickness and effect. You apply a primer, then the Brow Magic scheme uses 2,400 tiny nozzles to brush over and paint your eyebrows.

L'Oreal developed Brow Magic in partnership with Prinker, which makes a device that quickly applies temporary tattoos.

The makeup in Brow Magic, which is expected to launch later this year, can last up to two days and be incorrect off with regular makeup remover.

This story was reported from Detroit. The Associated Press contributed.